Lessons To Be Learnt In Printing

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by: John Bush
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If you considering entering the digital printing on T shirt market here are some essential shop operation tips to consider in your business plan. Ask yourself do you have a business plan, if not, and then your business is doomed to fail. And if you have a business plan, our first tip is to review it carefully. Think carefully on some of the following points: do you have experience in the printing industry, especially in printing on fabrics, if not; hire someone who does, do you think you have a market, or have you actually verified that there is a market, have you identified your target clientele? What will be the profile of your typical prospective client, have you identified your unique approach, your unique product or service, you will have to be different and how will you be better than your competition. Last but not the least you have identified your competition, right?

Whenever your business is going to be a one man show, do you consider yourself as having manual dexterity, are you mechanically inclined? And if not, make sure you have competent personnel, with experience in the use of inkjet technologies in a commercial printing shop environment. Loftily, manufacturers of digital printing on shirt equipment omit to tell you that their equipment does not run by itself, it needs attending to. The all direct to garment digital technologies require a certain level of manual dexterity, as well as a willingness to follow the manufacturer's instructions, no need to be an engineer. The Inkjet printing technology, even the well designed and engineered variety, requires careful and regular basic maintenance.

Wholly ink jet technologies require that you faithfully follow day to day, as well as weekly, maintenance procedures. We can avoid costly maintenance and repair bills, not to mention production losses, simply by following shutdown procedures. It is especially critical if the equipment is not going to be used for two or more days, such as weekends, holidays, and annual vacation. Dull or dark colored T shirts need to be pre-coated. Traders do not usually warn you of this critical aspect and without pre-coating, the colors are just not going to come out right, period. So, you, or your personnel, must have, or acquire, the required minimum manual dexterity to handle a pre-coating spray gun. It is pre-coating will have to be just right. Overmuch, or too little, will not do. Luckily, it does not take long to acquire the necessary skill. Kindly note that, when you switch between different suppliers of blank T shirts, you may have to adjust your pre-coating, to account for differences in the weaving and wicking characteristics of the fabric.

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About the Author

John Bush is a professional fashion designer with 10 years of experience in the Custom Printed T shirts design and Screen Printing T Shirts design field.

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